Monday, June 1, 2009

Brands you don't know...

In the early 2000's, Clean Vibe's festival presence felt like a loosely connected group of ambitious and dedicated volunteers.

They've grown tremendously and filled a void in the festival business- "Clean Vibes is a company formed and dedicated to responsible on-site waste management of outdoor festivals and events. Our mission is to actively encourage and promote recycling, composting and proper waste disposal. We hope to educate and inspire a new generation of responsible stewards. Our goal is to divert waste from landfills by increasing the amount of material that is recycled and composted, thereby greatly reducing the ecological footprint of outdoor festivals and events."

On the history section of their website, they list past festivals they've worked, and also list the amount of waste composted, recycled, and diverted from a landfill. It's a powerful way to measure the impact that the Clean Vibes brand has on the scene and brings immeasurable returns to festival promoters who work to minimize the impact that they have on their environments.

"In 2002, Clean Vibes became involved in the first annual Bonnaroo Music and Arts Festival. Through our annual involvement in this event, Clean Vibes has helped Bonnaroo become recognized as a leader in greening large outdoor festivals. Our collective greening efforts were recognized in 2007 when Bonnaroo received the “Greener Festival Award” from A Greener Festival and in 2008 when Bonnaroo received Greener Festival’s OUTSTANDING Greener Festival Award"

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